Landing Page Blueprint

The quick + easy, zero fluff guide to creating high-converting landing pages

Landing pages are an essential part of every online business.

Landing pages are how visitors and lurkers become buyers and subscribers.

After reviewing 100s of landing pages, I can tell you that most of them are leaving money on the table. They’re missing key elements that persuade people to convert.

This Blueprint gives you the strategies and frameworks to create high-converting landing page the proper way.

"A few weeks ago I pitched rewriting a client's landing page copy. I'd never written landing page copy but I followed advice from your posts. My client loved it. Most I've made from one project also. Thank you!"

Ameer D.

Content Strategist

"As someone who recently started freelancing, I found your personal experience and practical tips to be extremely valuable. Your step-by-step outline for creating a landing page is spot-on."

Helga R.

Freelancer

I launched a done-with-you landing page course last year. To make the info more accessible, I took the most valuable tips from the course and put them together into an easy DIY document.

Inside, you’ll find:

My Above The Fold Checklist
An exercise to clarify your positioning
How to define your Unique Selling Point
How to talk about benefits and features
How to reduce risk and increase conversions
How to track important landing page metrics
My curated high-converting landing page swipe file
15 outlines for various high-converting landing pages

Here are a few comments from the free landing page guides I’ve published on Medium:

Who is this for?

The Blueprint helps you create better landing pages. You can use the info to improve the landing pages for your business, or use it to clients with their landing pages.

You can follow the steps, use the swipe file + outlines, and create a landing page that’s worth 10x more than this guide costs. I charged $350 for the first landing page I created for a client, but it took me forever. It would’ve been so much easier and faster if I had this guide.

You’ll find templates for homepages, eCommerce product pages, courses, lead magnets, and more.

The Blueprint is your shortcut that includes the most valuable information from my free posts and guides. I’ve refined and simplified everything I know about creating high-converting landing pages so you get the biggest impact as fast and can apply the strategies as easily as possible.

You can take this guide and go from idea to high-converting landing page in 10-12 hours.

$29

Above the fold checklist
Positioning questions
Benefit + feature chart
How to reduce risk
Proven outlines
Swipe file

Refund policy

If you’re not happy with this for any reason, I’ll give you a full refund. Send me a message on LinkedIn, or email me (nick@copycheer.com). I’ll also be happy to answer any other questions about landing pages.

ps. if you already have a landing page, you can get 5 minutes of actionable, expert feedback for $15.